{"title":"New in Dresses","description":"\u003cdiv class=\"shopify-section supports-transparent-header main-collection-wrap\" id=\"shopify-section-template--25566921785724__hero\"\u003e\n\u003csection data-prevent-transparent-header=\"\" data-section-id=\"template--25566921785724__hero\" data-section-type=\"image-with-title\" class=\"banner banner--collection section-padding\" id=\"ImageWithTitle--template--25566921785724__hero\"\u003e\n\u003cdiv class=\"banner-inner align--middle-center\"\u003e\n\u003cdiv class=\"banner-content\"\u003e\u003cheader class=\"collection__header collection__header--no-image text-dark\"\u003e\n\u003cdiv class=\"wrapper--full-padded\"\u003e\n\u003cdiv class=\"rte rte--header collection__description\"\u003e\n\u003cp\u003eWhether you're dressing for casual days or special occasions, our newest dresses offer versatile options in on-trend fabrics and colours. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/header\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e","products":[{"product_id":"3-4-sleeves-paisley-ruched-midi-dress","title":"Black 3\/4 Sleeves Paisley Ruched Midi Dress","description":"\u003cp\u003eBlack 3\/4 Sleeves Paisley Ruched Midi Dress Timeless black gets a modern twist with intricate paisley detailing and strategic ruching that flatters from every angle. The three-quarter sleeves strike that perfect balance—enough coverage to feel put-together, short enough to keep things fresh. Ruching through the bodice and skirt creates dimension and movement, so you look effortlessly styled whether you're standing still or on the move. Versatile enough for work, bold enough for nights out, this midi dress is the kind of wardrobe staple that earns its place in heavy rotation.\u003c\/p\u003e","brand":"Gini London","offers":[{"title":"UK 8 \/ US 4 \/ EU 36","offer_id":56161715093884,"sku":"GL2115-Black_8","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"UK 10 \/ US 6 \/ EU 38","offer_id":56161715126652,"sku":"GL2115-Black_10","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"UK 12 \/ US 8 \/ EU 40","offer_id":56161715159420,"sku":"GL2115-Black_12","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"UK 14 \/ US 10 \/ EU 42","offer_id":56161715192188,"sku":"GL2115-Black_14","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"UK 16 \/ US 12 \/ EU 44","offer_id":56161715224956,"sku":"GL2115-Black_16","price":55.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/5234\/3706\/files\/GL2115-Black_4.jpg?v=1768993321"},{"product_id":"green-ls-floral-satin-jacquard-maxi-dress","title":"Green Long Sleeve Floral Satin Jacquard Maxi Dress","description":"\u003cp\u003eElevate your evening with this striking Green Floral Satin Jacquard Maxi Dress. Crafted from luxurious satin jacquard, the intricate floral pattern creates an editorial-worthy statement piece that transitions seamlessly from occasion wear to sophisticated everyday elegance. The long sleeves and flowing maxi silhouette offer refined coverage and movement, while the jacquard weave adds depth and texture that photographs beautifully. Perfect for those seeking a dress that balances drama with wearability—ideal for weddings, celebrations, or when you want to make a considered impression. Pair with minimal jewellery and pointed heels to let the fabric and pattern take center stage.\u003c\/p\u003e","brand":"Gini London","offers":[{"title":"UK 8 \/ US 4 \/ EU 36","offer_id":56352738017660,"sku":"GL2133-Green_8","price":60.0,"currency_code":"GBP","in_stock":true},{"title":"UK 10 \/ US 6 \/ EU 38","offer_id":56352738050428,"sku":"GL2133-Green_10","price":60.0,"currency_code":"GBP","in_stock":true},{"title":"UK 12 \/ US 8 \/ EU 40","offer_id":56352738083196,"sku":"GL2133-Green_12","price":60.0,"currency_code":"GBP","in_stock":true},{"title":"UK 14 \/ US 10 \/ EU 42","offer_id":56352738115964,"sku":"GL2133-Green_14","price":60.0,"currency_code":"GBP","in_stock":true},{"title":"UK 16 \/ US 12 \/ EU 44","offer_id":56352738148732,"sku":"GL2133-Green_16","price":60.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/5234\/3706\/files\/GL2133-Green_1_619902b6-9450-4c0b-9ecd-2a8409d99234.jpg?v=1784115896"},{"product_id":"mulberry-ls-gold-button-midi-dress","title":"Mulberry Long Sleeve Gold Button Midi Dress","description":"Elegant long-sleeve midi dress in rich mulberry, elevated by lustrous gold button detailing down the front. The refined silhouette flatters with a midi length and structured fit, perfect for occasions demanding understated luxury. Crafted for versatility—dress up with heels and jewellery or down with trainers for effortless sophistication.","brand":"Gini London","offers":[{"title":"S-M (UK 8-10\/US 4-6\/EU 36-38)","offer_id":56508106441084,"sku":"GL2260-Mulberry_S-M-PP","price":42.5,"currency_code":"GBP","in_stock":true},{"title":"M-L (UK 12-14\/US 8-10\/EU 40-42)","offer_id":56508106473852,"sku":"GL2260-Mulberry_M-L-PP","price":42.5,"currency_code":"GBP","in_stock":true},{"title":"L-XL (UK 14-16\/US 10-12\/EU 42-44)","offer_id":56508106506620,"sku":"GL2260-Mulberry_L-XL-PP","price":42.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/5234\/3706\/files\/GL2260-Mulberry-1_3.jpg?v=1783336482"},{"product_id":"black-high-neck-cable-knit-shift-dress","title":"Black High Neck Cable Knit Shift Dress","description":"Effortless elegance in a timeless silhouette. This black cable knit shift dress features a refined high neckline and structured knit construction for a polished, versatile look. The relaxed A-line cut moves freely, making it ideal for layering or wearing solo. Perfect for transitional seasons and occasions that call for understated sophistication.","brand":"Gini London","offers":[{"title":"S-M (UK 8-10\/US 4-6\/EU 36-38)","offer_id":56551789461884,"sku":"GL2241-Black_S-M-PP","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"M-L (UK 12-14\/US 8-10\/EU 40-42)","offer_id":56551789494652,"sku":"GL2241-Black_M-L-PP","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"L-XL (UK 14-16\/US 10-12\/EU 42-44)","offer_id":56551789527420,"sku":"GL2241-Black_L-XL-PP","price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/5234\/3706\/files\/GL2241-Black_2_1ff4bfbb-b6b8-4034-9137-953259c38df3.jpg?v=1786091129"},{"product_id":"navy-diamond-pattern-knit-shift-dress","title":"Navy Diamond Pattern Knit Shift Dress","description":"\u003cp\u003eA timeless shift silhouette crafted in soft knit fabric, featuring an all-over diamond pattern in rich navy. The relaxed, straight-cut design offers effortless elegance and comfortable everyday wear. Perfect layered with a blazer for the office or styled casually with trainers for weekend ease. The versatile navy tone pairs seamlessly with any wardrobe staple.\u003c\/p\u003e","brand":"Gini London","offers":[{"title":"S-M (UK 8-10\/US 4-6\/EU 36-38)","offer_id":56601291030908,"sku":"GL2249-Navy_S-M-PP","price":40.0,"currency_code":"GBP","in_stock":true},{"title":"M-L (UK 12-14\/US 8-10\/EU 40-42)","offer_id":56601291063676,"sku":"GL2249-Navy_M-L-PP","price":40.0,"currency_code":"GBP","in_stock":true},{"title":"L-XL (UK 14-16\/US 10-12\/EU 42-44)","offer_id":56601291096444,"sku":"GL2249-Navy_L-XL-PP","price":40.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/5234\/3706\/files\/GL2249-Navy_9.jpg?v=1786094766"},{"product_id":"tan-belted-knitted-long-sleeves-dress","title":"Tan Belted Knitted Long Sleeve Dress","description":"\u003cp\u003eEffortless elegance in a luxe knit. This tan belted dress features long sleeves and a defined waist, perfect for layering through seasons or wearing solo. The soft knitted fabric drapes beautifully, while the integrated belt adds structure and polish. A versatile wardrobe essential that transitions seamlessly from day to evening.\u003c\/p\u003e","brand":"Gini London","offers":[{"title":"S-M (UK 8-10\/US 4-6\/EU 36-38)","offer_id":56628824965500,"sku":"GL2240-Tan_S-M-PP","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"M-L (UK 12-14\/US 8-10\/EU 40-42)","offer_id":56628824998268,"sku":"GL2240-Tan_M-L-PP","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"L-XL (UK 14-16\/US 10-12\/EU 42-44)","offer_id":56628825031036,"sku":"GL2240-Tan_L-XL-PP","price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/5234\/3706\/files\/GL2240-Tan_2.jpg?v=1783335899"},{"product_id":"brown-floral-puff-sleeves-midi-dress","title":"Brown Floral Puff Sleeves Midi Dress","description":"\u003cp\u003eRefresh your wardrobe with this effortlessly feminine Brown Floral Puff Sleeve Midi Dress. Featuring a beautiful floral print in soft pink and green tones against a rich brown background, this dress is designed with a flattering gathered neckline and elegant puff sleeves for a romantic touch. The flowing midi-length silhouette offers both comfort and style, making it perfect for daytime events, holidays, brunch dates, or special occasions.\u003c\/p\u003e","brand":"Gini London","offers":[{"title":"UK 8 \/ US 4 \/ EU 36","offer_id":56729591021948,"sku":"GL2314-Brown_8-PP","price":38.0,"currency_code":"GBP","in_stock":false},{"title":"UK 10 \/ US 6 \/ EU 38","offer_id":56729591054716,"sku":"GL2314-Brown_10-PP","price":38.0,"currency_code":"GBP","in_stock":true},{"title":"UK 12 \/ US 8 \/ EU 40","offer_id":56729591087484,"sku":"GL2314-Brown_12-PP","price":38.0,"currency_code":"GBP","in_stock":true},{"title":"UK 14 \/ US 10 \/ EU 42","offer_id":56729591120252,"sku":"GL2314-Brown_14-PP","price":38.0,"currency_code":"GBP","in_stock":true},{"title":"UK 16 \/ US 12 \/ EU 44","offer_id":56729591153020,"sku":"GL2314-Brown_16-PP","price":38.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/5234\/3706\/files\/GL2314-Brown_2.jpg?v=1783338584"},{"product_id":"brown-spot-puff-sleeves-midi-dress","title":"Brown Spot Puff Sleeves Midi Dress","description":"\u003cp\u003eAdd timeless elegance to your wardrobe with this Brown Spot Puff Sleeve Midi Dress. Crafted in a classic brown shade with an all-over spot print, this versatile dress combines effortless sophistication with everyday comfort. Designed with a flattering fitted waist, soft puff sleeves, and a flowing midi-length skirt, it creates a feminine silhouette that's perfect for both casual and occasion wear.\u003c\/p\u003e\n\u003cp\u003eWhether you're heading to brunch, the office, or an evening gathering, this dress offers a chic and polished look that can be styled with sandals, heels, or boots throughout the seasons.\u003c\/p\u003e","brand":"Gini London","offers":[{"title":"UK 8 \/ US 4 \/ EU 36","offer_id":56729707741564,"sku":"GL2315-Brown_8-PP","price":38.0,"currency_code":"GBP","in_stock":false},{"title":"UK 10 \/ US 6 \/ EU 38","offer_id":56729707774332,"sku":"GL2315-Brown_10-PP","price":38.0,"currency_code":"GBP","in_stock":false},{"title":"UK 12 \/ US 8 \/ EU 40","offer_id":56729707807100,"sku":"GL2315-Brown_12-PP","price":38.0,"currency_code":"GBP","in_stock":false},{"title":"UK 14 \/ US 10 \/ EU 42","offer_id":56729707839868,"sku":"GL2315-Brown_14-PP","price":38.0,"currency_code":"GBP","in_stock":false},{"title":"UK 16 \/ US 12 \/ EU 44","offer_id":56729707872636,"sku":"GL2315-Brown_16-PP","price":38.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/5234\/3706\/files\/GL2315-Brown_2.jpg?v=1783338655"},{"product_id":"brown-satin-floral-lace-midi-dress","title":"Brown Satin Floral Lace Midi Dress","description":"Elevate your wardrobe with this sophisticated Brown Satin Floral Lace Midi Dress. Crafted from luxurious satin with delicate floral lace detailing, this piece seamlessly transitions from day to evening wear. The midi length offers timeless elegance, while the rich brown tone complements all skin tones. Perfect for special occasions, date nights, or refined everyday styling. The fluid satin drape creates a flattering silhouette that moves beautifully with you. A versatile investment piece that pairs effortlessly with heels, flats, or statement jewellery for endless styling possibilities.","brand":"Gini London","offers":[{"title":"UK 8 \/ US 4 \/ EU 36","offer_id":56730535002492,"sku":"GL2279-Brown_8-PP","price":48.0,"currency_code":"GBP","in_stock":false},{"title":"UK 10 \/ US 6 \/ EU 38","offer_id":56730535035260,"sku":"GL2279-Brown_10-PP","price":48.0,"currency_code":"GBP","in_stock":false},{"title":"UK 12 \/ US 8 \/ EU 40","offer_id":56730535068028,"sku":"GL2279-Brown_12-PP","price":48.0,"currency_code":"GBP","in_stock":true},{"title":"UK 14 \/ US 10 \/ EU 42","offer_id":56730535100796,"sku":"GL2279-Brown_14-PP","price":48.0,"currency_code":"GBP","in_stock":true},{"title":"UK 16 \/ US 12 \/ EU 44","offer_id":56730535133564,"sku":"GL2279-Brown_16-PP","price":48.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/5234\/3706\/files\/2026_06_18_GINI_LOOKBOOK_0355.jpg?v=1782896200"},{"product_id":"taupe-gold-hardware-detail-utility-shirt-dress","title":"Taupe Gold Hardware Detail Utility Shirt Dress","description":"Effortless utility meets refined elegance in this taupe shirt dress. Crafted with a relaxed silhouette, it features distinctive gold hardware detailing that elevates the classic design. The structured shirt collar and functional pockets deliver practical style, while the neutral taupe tone pairs seamlessly with any wardrobe. Perfect for layering or wearing solo, this versatile piece transitions from day to evening with understated sophistication.","brand":"Gini London","offers":[{"title":"UK 8 \/ US 4 \/ EU 36","offer_id":56730691469692,"sku":"GL2316-Taupe_8-PP","price":65.0,"currency_code":"GBP","in_stock":true},{"title":"UK 10 \/ US 6 \/ EU 38","offer_id":56730691502460,"sku":"GL2316-Taupe_10-PP","price":65.0,"currency_code":"GBP","in_stock":true},{"title":"UK 12 \/ US 8 \/ EU 40","offer_id":56730691535228,"sku":"GL2316-Taupe_12-PP","price":65.0,"currency_code":"GBP","in_stock":true},{"title":"UK 14 \/ US 10 \/ EU 42","offer_id":56730691567996,"sku":"GL2316-Taupe_14-PP","price":65.0,"currency_code":"GBP","in_stock":true},{"title":"UK 16 \/ US 12 \/ EU 44","offer_id":56730691600764,"sku":"GL2316-Taupe_16-PP","price":65.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/5234\/3706\/files\/2026_06_18_GINI_LOOKBOOK_0577.jpg?v=1782896354"},{"product_id":"mulberry-pinstripe-shirt-utility-belted-shirt-dress","title":"Mulberry Pinstripe Shirt Utility Belted Shirt Dress","description":"Elevate your everyday wardrobe with this sophisticated shirt dress, crafted in a refined mulberry pinstripe that transitions seamlessly from office to weekend. The utility-inspired design features a structured silhouette with a removable belt that cinches the waist for a flattering, defined shape. Crisp collar, button-front closure, and functional pockets deliver practical elegance. 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The multi-stripe pattern adds visual interest while the wrap silhouette flatters every figure, cinching at the waist for a defined shape. Crafted from luxurious satin, it drapes beautifully and transitions seamlessly from day to evening. The midaxi length offers modern sophistication with practical wearability. Perfect for occasions that demand understated luxury and timeless appeal.","brand":"Gini London","offers":[{"title":"UK 8 \/ US 4 \/ EU 36","offer_id":56783246131580,"sku":"GL2332-Multi_8-PP","price":44.2,"currency_code":"GBP","in_stock":true},{"title":"UK 10 \/ US 6 \/ EU 38","offer_id":56783246164348,"sku":"GL2332-Multi_10-PP","price":44.2,"currency_code":"GBP","in_stock":true},{"title":"UK 12 \/ US 8 \/ EU 40","offer_id":56783246197116,"sku":"GL2332-Multi_12-PP","price":44.2,"currency_code":"GBP","in_stock":true},{"title":"UK 14 \/ US 10 \/ EU 42","offer_id":56783246229884,"sku":"GL2332-Multi_14-PP","price":44.2,"currency_code":"GBP","in_stock":true},{"title":"UK 16 \/ US 12 \/ EU 44","offer_id":56783246262652,"sku":"GL2332-Multi_16-PP","price":44.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/5234\/3706\/files\/2026_06_18_GINI_LOOKBOOK_1116.jpg?v=1782897777"},{"product_id":"mulberry","title":"Mulberry Cord Belted Longline Shirt Dress","description":"A timeless shirt dress in rich mulberry cord, designed for effortless elegance. The longline silhouette skims the body with a relaxed fit, while a structured belt cinches the waist for definition. Crafted from soft, durable corduroy with a subtle sheen, this piece transitions seamlessly from day to evening. The classic collar and button front offer versatile styling—wear it as a dress, layer it open over basics, or cinch the belt for a more tailored look. A wardrobe essential that pairs beautifully with trainers, boots, or heels.","brand":"Gini London","offers":[{"title":"UK 8 \/ US 4 \/ EU 36","offer_id":56819822035324,"sku":"GL2384-Mulberry_8-PP","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"UK 10 \/ US 6 \/ EU 38","offer_id":56819822068092,"sku":"GL2384-Mulberry_10-PP","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"UK 12 \/ US 8 \/ EU 40","offer_id":56819822100860,"sku":"GL2384-Mulberry_12-PP","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"UK 14 \/ US 10 \/ EU 42","offer_id":56819822133628,"sku":"GL2384-Mulberry_14-PP","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"UK 16 \/ US 12 \/ EU 44","offer_id":56819822166396,"sku":"GL2384-Mulberry_16-PP","price":50.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/5234\/3706\/files\/GL2384-DarkRed_2.jpg?v=1783403610"},{"product_id":"red-v-neck-batwing-bloose-on-sleeves-satin-midaxi-dress","title":"Red V Neck Batwing Blouson Sleeves Satin Midaxi Dress","description":"Elevate your evening wardrobe with this striking red satin midaxi dress. 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Perfect for those seeking a statement piece that balances elegance with modern design.","brand":"Gini London","offers":[{"title":"UK 8 \/ US 4 \/ EU 36","offer_id":56820714013052,"sku":"GL2371-Red_8-PP","price":52.0,"currency_code":"GBP","in_stock":true},{"title":"UK 10 \/ US 6 \/ EU 38","offer_id":56820714045820,"sku":"GL2371-Red_10-PP","price":52.0,"currency_code":"GBP","in_stock":true},{"title":"UK 12 \/ US 8 \/ EU 40","offer_id":56820714078588,"sku":"GL2371-Red_12-PP","price":52.0,"currency_code":"GBP","in_stock":true},{"title":"UK 14 \/ US 10 \/ EU 42","offer_id":56820714111356,"sku":"GL2371-Red_14-PP","price":52.0,"currency_code":"GBP","in_stock":true},{"title":"UK 16 \/ US 12 \/ EU 44","offer_id":56820714144124,"sku":"GL2371-Red_16-PP","price":52.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/5234\/3706\/files\/2026_06_18_GINI_LOOKBOOK_1548.jpg?v=1782900768"},{"product_id":"black-base-red-bloom-lace-trim-midi-dress","title":"Black Base Red Bloom Lace Trim Midi Dress","description":"Elegant midi dress featuring a striking black base with vibrant red floral blooms. 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